Privacy & Cookies

Privacy Policy

This Privacy Policy describes how Freda Studio (the “Site” or “we”) collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.

Collecting Personal Information

When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information that can uniquely identify an individual (including the information below) as “Personal Information”. See the list below for more information about what Personal Information we collect and why.

Device information

• Examples of Personal Information collected: version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site.
• Purpose of collection: to load the Site accurately for you, and to perform analytics on Site usage to optimise our Site.
• Source of collection: Collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels.
• Disclosure for a business purpose: shared with our processor Webflow.

Order information

• Examples of Personal Information collected: name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.
• Purpose of collection: to provide products or services to you to fulfil our contract, to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
• Source of collection: collected from you.
• Disclosure for a business purpose: shared with our processor Webflow.

Customer support information

• Examples of Personal Information collected:
• Purpose of collection: to provide customer support.
• Source of collection: collected from you.

Sharing Personal Information

We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you, as described above. For example:

• We use Webflow to power our online store. You can read more about how Webflow uses your Personal Information here: webflow.com/legal/privacy
• We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

Behavioural Advertising

As described above, we may use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:

• We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://policies.google.com/privacy?hl=en.
• We may share information about your use of the Site, your purchases, and your interaction with our ads on other websites with our advertising partners. We may collect and share some of this information directly with our advertising partners, and in some cases through the use of cookies or other similar technologies (which you may consent to, depending on your location).

For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by:

• FACEBOOK - Opt Out
• GOOGLE - Opt Out
• BING - Opt Out

Using personal information

We use your personal Information to provide our services to you, which includes: offering products for sale, processing payments, shipping and fulfilment of your order, and keeping you up to date on new products, services, and offers.

Lawful Basis

Pursuant to the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”), we process your personal information under the following lawful bases:

• Your consent;
• The performance of the contract between you and the Site;
• Compliance with our legal obligations;
• To protect your vital interests;
• To perform a task carried out in the public interest;
• For our legitimate interests, which do not override your fundamental rights and freedoms.

Retention

When you place an order through the Site, we will retain your Personal Information for our records unless and until you ask us to erase this information. For more information on your right of erasure, please see the ‘Your rights’ section below.

Automatic Decision-Making

If you are a resident of the EEA, you have the right to object to processing based solely on automated decision-making (which includes profiling), when that decision-making has a legal effect on you or otherwise significantly affects you.

We do engage in fully automated decision-making that has a legal or otherwise significant effect using customer data.

Our processor Webflow uses limited automated decision-making to prevent fraud that does not have a legal or otherwise significant effect on you.

Services that include elements of automated decision-making include:

• Temporary denylist of IP addresses associated with repeated failed transactions. This denylist persists for a small number of hours.
• Temporary denylist of credit cards associated with denylisted IP addresses. This denylist persists for a small number of days.

GDPR

If you are a resident of the EEA, you have the right to access the Personal Information we hold about you, to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information below.

Your Personal Information will be processed and stored in the United States, as per Webflow’s data processing policy. For more information on how data transfers comply with the GDPR, see Webflow’s Data Processing Addendum: webflow.com/legal/dpa

Cookies

A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We may use a number of different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and language selection). This means you don’t have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information on how people use the website, for instance whether it’s their first time visiting or if they are a frequent visitor.

We use the following cookies to optimise your experience on our Site and to provide our services.

You can configure your preferences for www.fredastudio.com by clicking the "Cookie Preferences" link in the website footer.

Our uses of cookies and similar tracking technologies

We use cookies and similar tracking technologies to enable functionality of the Site, and to assist with marketing its products and services to interested individuals. Cookies help us improve by telling us our Services are being used, letting you navigate between pages efficiently, remembering your preferences, and overall ensuring you enjoy your browsing experience on our Services.

The chart below explains how we generally use cookies.

• Authentication: These cookies help us show you the right information by personalising the Services to your account.
• Security: These cookies help us detect suspicious or malicious activity on our Services, and support other security features.
• Preferences and functionality: These cookies allow our Services to recognise you and your preferences. For example, they can auto-fill a form for you, provide you with customised content, remember your application settings, and more.
• Advertising: These cookies allow us to show you advertising about Webflow on and off the Services. They tell us whether you took an action after seeing one of our ads, such as signing up for a webinar or other event by Webflow. They also let our advertising partners know how well our ads are doing by measuring the ad’s success and the types of interactions people have with our ads.
• Research, performance, and analytics: These cookies help us understand how well our Services are doing by measuring your interactions with our Services. We use insights from these cookies to improve on current Services, and to research and develop new Services, features, or products. They also help us use plugins on our Services that allow you to enjoy certain functions, such as sharing our pages on your social media accounts.

The length of time that a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.

Managing first-party cookies with your browser settings

If you would like to control the first-party cookies on our Services, you can use your browser to enable, disable, or delete cookies. To do this, follow the instructions provided by your browser (usually located within the “Help,” “Tools,” or “Edit” settings). However, please be aware that if you set your browser to disable cookies, you may not be able to access secure areas of the Services and other parts of the Services may also not work properly.

Many browser manufacturers provide helpful information about cookie management, including, but not limited to:

• Google Chrome
• Mozilla Firefox
• Safari (Desktop) or Safari (Mobile)
• Android Browser
• Opera
• Internet Explorer

If you use a different browser, please refer to your browser’s documentation. You can also find out more about how to change your browser cookie settings at www.allaboutcookies.org.

Advertising and/or analytics cookies the Site uses and how to control them

We use third-party advertising and analytics tools to help us measure traffic and usage trends for the Service and to share offers with individuals who may be interested in our Services. The Services primarily use the following advertising and/or analytical tools, for which we include relevant privacy information and opt-out options:

• Google Analytics and Google Adwords‍
  Google’s ability to use and share information collected by Google Analytics is restricted by the Google Analytics Terms of Service and the Google Privacy Policy. You may also learn more about how Google collects and processes data specifically in connection with Google Analytics. You may prevent your data from being used by Google Analytics by downloading and installing the Google Analytics Opt-out Browser Add-on.
• Facebook Pixel and Remarketing Service
  Facebook’s use of information collected is set forth in its Privacy Policy. You may opt out of Facebook’s interest-based ads.

If you would like more information about cookies and targeted advertisements, please visit https://www.allaboutcookies.org. In addition, if you would like to opt out of interest-based targeting provided by participating ad servers, you may do so through the Digital Advertising Alliance (http://optout.aboutads.info/), the Network Advertising Initiative (http://optout.networkadvertising.org/?c=1), or the European Interactive Digital Advertising Alliance (http://www.youronlinechoices.eu). In addition, on your iPhone, iPad or Android mobile device, you can change your device settings to control whether you see online interest-based ads.

Changes

We may, in our sole discretion, modify or update this Policy from time to time. If we make any material changes to this Policy, we will endeavour to notify you by email or by posting a prominent notice on the Sites prior to the change becoming effective, but will not be liable for any failure to do so. We encourage you to periodically review this page for the latest information on our privacy practices. Your continued use of the Service constitutes your acceptance to be bound by such changes to this Policy. Your only remedy, if you do not accept the terms of this Policy, is to discontinue use of the Service.

Contact

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by email at fredastudio@gmail.com

‍